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Hi Carrie,

Is it okay to sell drop ship natural products, ebooks, have articles and a blog all on one website?

Thanks,
Annette


Annette gave me permission to post my thoughts on her question here on the blog so here goes.

Since a blog is usually published to a directory on a domain, like carrielauth.com/blog, then there would be no problem publishing it on a domain with your other content. It would depend a little on the purpose of the blog however. Is the blog going to be mostly for product FAQs, announcements and updates? Or is it more of a place to publish personal thoughts and news that would interest your market? Which focus you decide to take with your blog will help you decide where to publish it.

When it comes to selling products (and I’m not sure if the ebooks mentioned are free or if you’re selling ebooks you’ve written, or as an affiliate), it’s usually best to do that on a website free from distraction. You don’t want your visitor to have to make too many decisions. Your products should be front and center. That doesn’t mean that adding articles and free information to your internet marketing strategy isn’t wise, however.

Publishing informative articles that educate your target market is a great idea, for several reasons. Articles bring in additional visitors to your website. They give your readers information that establishes trust in you as an expert. New articles keep visitors coming back for more.

But if you really want to spotlight your products and make more sales, you would probably be better off letting your products take the focus on a site of their own.

As an example, if I want to buy a product, would I go to a library, or to Target? And if I wanted free information, which one would I choose?

Now while I’m at the library, I might read a book that informs me that a product would meet my needs and make my life a little easier, and then I would head over to Target to buy it.

By the same token, when someone is on your content site (with all those wonderful articles) and sees you recommending a product, then you can send them to an individual product page on your other website. They’re all nice and warmed up and convinced that they need what you’re selling, and once they get there, they won’t be distracted by anything else.

Annette I hope that helps you a little. :-)


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