I have another post in the works for my series on Affiliate Marketing for Mom Bloggers. The first post was about beginning steps with affiliate marketing and mentioned finding good programs to promote. In the meantime, I wanted to share this.
Affiliate Marketing Lessons and Mistakes
A few months ago, I joined Kelly McCausey and several other panel members to talk affiliate marketing for her Moms Affiliate Expo. Did you get a chance to listen live to this webinar? It was incredibly informative. I was supposed to be an expert and I learned a few things!
Here are a few things we talked about:
Not Promoting Enough
It’s all too easy to promote an affiliate product once and then forget about it. Maybe you even made a few sales, but you put it on the back burner and never mention it again. This is a huge mistake! Especially if the product is a proven seller for you, KEEP promoting it. Remind your readers of your original review or recommendation. Do this again and again.
Not Being Organized
Being organized as an affiliate marketer means creating some simple easy system for keeping track of: your affiliate link, the name of the product you’re promoting, the affiliate login area where you check stats and get new resources, your affiliate username and password, etc.
Even if it’s as simple as using Gmail’s “archive” function, do something to keep your affiliate info handy. Some people use a spreadsheet or a simple Word document. Whatever works, just do it! You’re much more likely to make that affiliate recommendation if you have your link at your fingertips.
Better yet – create redirects on your domain instead of using your default affiliate link. And be sure to keep that redirect url easy to remember and handy.
Don’t assume all of your listeners, readers, visitors are OLD and have heard it all.
This goes hand in hand with that first tip. Sometimes we’re afraid to mention an affiliate product we like because we don’t want our readers to get sick of us talking about it.
But that’s an error. It will stop you from making “evergreen” affiliate recommendations. Every day new people come to your blog, website, or podcast. These new people also need to hear about your favorite products – products that can make their lives easier or help them meet some need. Don’t be shy!
Another tip: Set up a favorites page or recommended page with your oldie but goodie affiliate products.
For instance, on this site you can see the page above called “Recommended Tools“. On that page I have listed all the best products that I’ve used and continue to use daily in my internet business. Some of those programs pay me monthly and I no longer have to actually pay for my membership, which is fantastic! My affiliate income more than covers the cost of the tool.
Did you like these tips? Want to hear more of this affiliate marketing lessons and mistakes audio?
If you didn’t hear it live, you can still download it and all the other recordings. Go here:
Moms Affiliate Expo
This and the other recordings are a fantastic education in affiliate marketing, by and for moms.
Tags: affiliate marketing, Blogging, mom bloggers
There are a lot of lessons to be learned about affiliate marketing, and everyone should pay attention to these.