Archive for February, 2008

Do You Need a Kick in the Blog?

Friday, February 29th, 2008

If so, visit Internet Marketing Blogging Boot Camp.

Y’all know I’m a big fan of both Alice Seba and Lynette Chandler.

Both of them have been a huge boost to me as business coaches.
I’ve been learning from Alice since I first started my online business 4 years ago, and Lynette has been a valuable source of information and support both through her blog and her coaching at Mom Masterminds.

These two gals have joined forces to help you get your blog in gear. I highly recommend you sign up for this coaching if blogging is one of your business and marketing tools.

Go here to get on the list. They’re only accepting a few participants in this intensive boot camp style coaching so hurry!

=====> IM Blogging Boot Camp

Nell’s Move and a Valuable Interview

Friday, February 22nd, 2008

Nell Taliercio has been blogging about her MommysPlace.net website and the recent changes she’s making to the site.

Christina Lemmey interviewed me as one of their wahm success stories over there and I thought I would share that.

If you’re just getting started you might find it inspiring and valuable too.

Why Aren’t You My Customer Yet?

Saturday, February 16th, 2008

I just sent this out to my affiliates and thought I would publish it here for those of you who aren’t yet my affiliate (I still love you, but if you want to sign up I would be ever so grateful. Go here. Thanks!).

But first let me say one thing. If you have a Mom-ish website, you need to have some content on your site about Green/Eco-Friendly living. Why? Because it’s hot. Green is the new black you know. :-) Read on.

It’s early on a Saturday morning but I am up working. Why?

Because I wanted to get this article to you right away so you could start earning residual commissions by promoting http://www.NaturalMomPLR.com

Whether or not you serve the “green”, “natural family” market or not, you must have noticed how HUGE this niche is getting. Everyone is going green – and not for St. Patrick’s Day either!

Earth Day is coming up in April. Are you ready? We are! Infact we’re waaaay ahead of ya!

If you’re not already a customer of Natural Mom PLR, check out our article packs. The one on Green Family Living would be perfect to get your feet wet with…. get those articles published on your website or blog and enjoy the additional traffic from keyword searches like the following:

  • earth day
  • earth day projects
  • earth day activities
  • earth day lesson plans
  • when is earth day
  • earthday
  • earth day events
  • what is earth day
  • first earth day
  • earth day ideas
  • earth day for kids

I could go on but I won’t… you get the idea! And goodness, I’ve done all the work for you.

If you have a mom related website, have you added a Green section yet? Why not? :) http://naturalmomplr.com/green-living-plr-articles.htm

Ok here is the article I promised you. Take care and have a great weekend!

p.s. you will find more resources for this and other products here: http://www.affiliatesfun.com

How PLR Benefits Your Business

PLR, or Private Label Rights content is a concept that is mysterious to many, but is really very useful – even essential to the success of online business owners. Purchasing PLR content for use on your websites and in your newsletters or other materials can be quite beneficial to you and your business. It can save you time, money and the headache of having to sit and write all your content yourself.

PLR articles can be edited and changed to suit your specific needs and to personalize the content to your website and your target market, which is one reason that it is so versatile and profitable.

PLR can be used in many different ways. For example, you can use PLR to add fresh, informative content to your website, blog, an e-course or newsletter. You can utilize it to create an e-book or other information product to sell. You can give PLR articles to your affiliates as a means by which to promote your current information products. There are literally dozens of uses. Your imagination’s the limit!

An e-book or e-course can virtually be created from PLR by using multiple articles and breaking them up or piecing them together to form the book or series. Sending out several emails for the e-course over a 5-7 day period will put you in front of those on your list or help you to build a list. Then, the e-book can serve as another stream of income.

If you’re an affiliate marketer and struggle with creating enough content to promote products to your website visitors, PLR can be just the ticket. Product reviews lend themselves extremely well to making affiliate recommendations. Articles can also promote affiliate products as a resource for more information or to solve a problem the reader is experiencing.

Using PLR in your business can free you up some time to spend on other more specialized tasks that are your focus and things that you probably enjoying doing more than creating content.

For PLR content that serves the natural mom and green family market, visit http://www.NaturalMomPLR.com. Get articles, natural product reviews and healthy recipes written by – and for – natural families.

Don’t forget to replace the url with your affiliate link. :-)

Examine and Improve: AdSense

Friday, February 15th, 2008

One of the most inspiring business podcasts I’ve listened to recently was a “coffee with Kelly” at WahmTalkRadio where Kelly talked about examining and improving what you’ve got.

I’ve already shared the bit of work I’ve done an one of my low producing content sites and that I immediately saw in increase in earnings (from zero affiliate sales to 3 in one week). I also shared that I’m doing more tracking of the AdSense activity on another site that already performed well, and the results were very exciting there too.

So I thought I would share a few tips on examining and improving your earnings for those who are monetizing with AdSense.

First of all, AdSense isn’t right for every website. It shouldn’t be on a sales page that you’re sending affiliates to, for example. Webmasters have experienced varying degrees of success with Google’s Adsense program, and the ones who report higher satisfaction with their Adsense income have learned to monitor the performance of their ads and make changes that increase click-thrus.

This is where testing and tracking comes in. It can huge a huge and very quick difference in your earnings. You can start tracking with the Channels that AdSense offers inside your account. Recently, Google made tracking with channels even easier because you can now track different areas of your website without changing the actual code in your site’s html.

Some of the things you want to track are:

  • Best performing ad block size
  • Best performing ad block placement(s)
  • Best performing colors (for the text and url)
  • Best performing pages of your site (so you can add more like those!)

Some general advice for improving click thru:

Ads that work best for most websites are those that blend in with content and appear high up in the page – “above the fold”. They look almost like part of the site’s design or navigation. Make the clickable links blue (you can do this inside your AdSense account when you get the code to add to your site), not a fancy color that matches the color scheme of your site. And for me at least, borders around the ads mean less money.

And finally, more traffic almost always equals more earnings. So work on traffic building alongside tweaking and tracking your AdSense. Trust me – I have gone from my monthly AdSense income being my daily income, and it’s realllly nice.

Moms Talk Radio

Blogs That Inspire Me To Be a Better Blogger

Friday, February 15th, 2008

When Kelly, Wendy, Chele and I talked about blogging on Moms Morning Show yesterday, I related how I learn a lot about being a good blogger by reading other blogs – no matter what the subject matter is.

So if it’s a personal finance blog like Millionaire Mommy Next Door, or The Simple Dollar. Or if it’s a personal/parenting blog like Dooce (who is so funny she’s made me spit my coffee at the screen – seriously!) or Mom to the Screaming Masses, it doesn’t matter. I sometimes read blogs owned by people whose lifestyle I admire, like Little Blog in the Big Woods – even though I know I probably won’t ever become like the blogger I’m reading about. So in the case of the last two, I won’t be having six kids and owning a composting toilet, ok? :)

Good blogs inspire me to be a great blogger!

Of course, there are blogs in my niche that I love and that teach me much, like Alice Seba, Kelly McCausey , Nell Taliercio and Tiffany Washko.

What about you – what blogs inspire you?

Moms Talk Radio

Create Your Own Economy

Thursday, February 14th, 2008

Cara of The Household Helper took a detour from her usual topic – household management – to talk about personal finance, namely, the recession and what we as individuals can do about it.

Her guest was Christine McKinley, a CPA who writes helpful advice for us wahm/internet marketing types. This show reminded me of my overall philosophy around finances.

I don’t believe that recession has anything to do with me as an individual, and if you listen to the show, you’ll get some good advice from Christine about maximizing your personal finances regardless of what is going on in the nation at large.

I believe in personal responsibility. Succeed or fail – it’s mostly up to me, not what the Feds are doing or not doing, not what my neighbor is doing or not doing.

I believe in choices. If gas is expensive, I can whine about it or I can do something productive. I can drive less often and with more care. I can spend less in other discretionary budget areas. I can convert my car to a Greasel. I can increase my earnings.

But sitting around wringing my hands about “the economy” is a worthless exercise.

Moms Talk Radio

Why I Prefer Wordpress

Thursday, February 14th, 2008

I know, I know… this is a funny post on a Blogger blog. LOL! But as I mentioned, I’m in the process of moving this blog to Wordpress and have been blogging on several other sites powered by Wordpress.

Since this week on Moms Morning Show we’ve been featuring “Having Fun and Making Money with Wordpress“, I thought I would share a couple of the reasons why I prefer Wordpress so much. The two features that I love the most are:

  • Post scheduling.
  • Post slug.

Post scheduling means that you can write write write to your blog on those days you have a lot to say, and Wordpress will schedule them to publish when you want them to. This is an awesome feature!

I think all of us have those particularly chatty weeks when we have lots to say, and then we have other weeks (or months!) where our blog is lonely and quiet. The post scheduling feature means this is no big deal.

Post slug is another cool WP feature that is also search engine friendly. You want your post title to be interesting and a little catchy so you can grab the reader’s attention, but your post filename (the .html part) needs to have keywords in it that tells the search engines what your post is about.

WP has many more cool features that I love. For one, Blogger often bogs down (maybe due to the sheer number of splogs (spam blogs) on Blogger?) and takes forever to publish. I never have problems publishing to my WP blogs.

Right now I’m in the progress of having a VA move a couple of my sites to Wordpress, including this one. Stay tuned for changes around here. :)

Moms Talk Radio

31 Days to a Better Blog

Thursday, February 14th, 2008

On Moms Morning Show today, Kelly talked about participating in the 31 Days to a Better Blog. She also put a challenge out there at Mom Masterminds.

I’m always up for a good challenge so I jumped right in. Day One, I updated my boring old About page over at my other blog. I made it a little longer, more personal, more upbeat and benefit driven.

But I’m also going to be making some changes here too. First, moving to Wordpress. (No offense Blogger, but it’s over. I’ve moved on. It’s not you. It’s me. Ok, it is you. I found someone else!)

I have a VA working on this now. I also have a super cute new blog skin I’ll be using.

Do you want to participate? Read the 31 Days article here and leave a comment below and let me know!

Moms Talk Radio

How Positive Are You?

Friday, February 8th, 2008

Last week on Mom’s Morning Show, we kicked off the first of the panel style format. 4 of us discussed the topic at hand, which was Being Positive in Life and Business.

We each ranked ourselves on a scale of 1-1o. I gave myself an 8. One of the reasons I’m able to stay positive despite challenges is by focusing on what’s going right in my life.

I started keeping a Gratitude Journal a few months back. It’s not complicated. I just write down 5 things at night before I go to bed. They could be simple like “a really great cup of coffee”, or more deep like “healthy children”.

I find that the more I do this, the more grateful I feel. And when I’m feeling grumpy, I can look back and see that it’s when I’ve neglected to do this daily practice.

Most of us are amazingly fortunate to be here on this planet and to be alive and have enough wealth to own a computer and live in a warm home and have adequate food and clothing. Compared to many we’re all rich.

The mere act of sitting down every day and documenting at least one thing that you are grateful for is a powerful way to begin or end your day (I like doing it at night because I sometimes involve my kids and talk to them during the bedtime routine about what they were particularly grateful for that day).

Gratitude is one of the most powerful emotions a person can feel and it’s literally impossible to feel sad at the same time.

Moms Talk Radio

Setting Realistic Goals for Your Online Business

Friday, February 8th, 2008

There was a time when I was truly fed up with goals. Goals had gotten me in debt, goals had gotten me frustrated beyond belief, goals made me depressed and anxious and goals created tears.

Then I realized that the types of goals I was setting were all wrong for me.

I don’t know about you, but I don’t do well with outcome oriented goals. I do VERY well with ACTION oriented goals.

You see, one type has to do with what others do. Will they sign up for my mailing list, will they buy my product, will they visit my site.

The other type has to do with what I do. How often I’ll blog, how many articles I’ll write, how many pages of content I’ll add.

I don’t know about you, but I’m far better at controlling what I do than what other people do!

The other week on Mom’s Morning Show, Tishia, Chele and Kelly spoke about goals. They discussed the fact that setting realistic goals is very important, especially for a new work at home Mom. And that if you need money now, working by the hour offering your services is the way to go – and you can always build up your passive income on the side while you get some cash flowing in.

Great advice, that!

Moms Talk Radio