Blah, Blah, Blog

Hopefully you’re using your newsletter sign up “Thank you” page to either:

• sell a product or
• build your list by promoting another free ecourse or newsletter

If you’ve got a captive audience who wants to hear from you (which they’ve evidenced by signing up for your newsletter in the first place!), they’re very likely to take the next action you suggest.

Well here’s another bit of oft unused virtual real estate:

The UNSUBSCRIBE page.

I unsubbed from a list recently and got an offer on the unsubscribe page. It struck me as brilliant… it got my attention and I actually asked for the freebie. Here is, in a nutshell, what the offer was:

Thank you so very much for your feedback. We appreciate your taking time out of your busy schedule to give us your important thoughts so we can help to serve our subscribers better in the future.

We hope we get the opportunity to serve you again in the future, as well. We would also like to offer you a gift out of our gratitude for the time you spent with us. If you fill out the form below, we will send you (free report).

This is normally a $520 value, but we want to offer it to you here for free as our gift to you.

Sometimes our subscribers leave because they thought they were our target market but weren’t.

Lately I’ve gotten responses from people who unsubscribe to one of my lists that sound like:

“I’m not a Mom”
“My kids are older, this doesn’t apply to me”
“I thought all the tips would come in one day” etc.

I’m thinking about how I can use my unsubscribe pages now to offer those people something that will meet their needs.

“As a thank you, I thought you might find this XXXX (free report or ebook or what have you) useful”

You could monetize that freebie with affiliate links. Your subscriber leaves with a great taste in their mouth, and you still make money from that unsubscribed person.

Last week I told you about my friend Alice Seba’s ecourse with tips to help you get started making your own information products.

If you followed that link and signed up for her free tips, you know that today she is releasing a brand new guide that will teach you everything you need to know:

How to conduct market research, how to create awesome products and how to follow it up with a great marketing campaign.

This year I created my first infoproduct with Alice’s help and I can tell you, it’s wonderful doing the work once and getting paid over and over for it

If you’d like to get your hands on this guide so you can stop working so hard for every dollar you earn on the Internet, go here now: http://www.carrielauth.com/informationproducts.html

…the MLM Vampires are coming to town.

Thankfully, this group of Internet entrepreneurs are hunting down these vampires. And they’re out to tell the truth about multi level marketing when it’s done wrong, and hopefully point online business owners in the right direction.

But just in case, you might want to stock up on garlic.

Then come hang out with me and my friend Marie Ynami as we have fun at the 3rd Annual MommyFest.

When: May 23-25, 2006
Where: http://www.mommyfest.com
What: Lots of informative workshops both via audio and online chat. Some Topics covered are:

- Blogging Basics
- Adsense
- How to Drive Traffic to your Website
- Teaching your Baby Sign Language
- Establishing a Web Presence
- Resilience Training for Moms
- Effective Communication for Moms
- How to Host an Online Event and so much more …

To see audio Workshop schedule, visit
http://www.mommyfest.com/2006_Audio_Workshops.html

To see the Interactive Online Chat schedule, visit
http://www.mommyfest.com/2006_Online_Chat_Schedule.html

Make sure to MARK your calendars! Marie will also be offering Games, Contests, Freebies and networking opportunities. Take a virtual tour of MommyFest when you visit the
site so you know what to expect – Click here: http://www.mommyfest.com

From what I’ve seen, almost everyone who starts out marketing online eventually ends up making their own information products. It’s just too lucrative!

Imagine spending a few days (or even a few hours, depending on what kind of product you produce) putting together some great information on a topic that interests your audience, and earning money from the sale of that product over and over and over… with no delivery costs. The sweet thing is that you’re in a position to get others to sell your product for you, and you don’t have to pay them until after they produce sales!

It’s a beautiful business model, and few people do it better than Alice Seba. I just had to tell you about this “Information Product Sweetie” tips course Alice has just put together.

Go sign up now at:
Information Product Sweetie

Did you enjoy listening to the show today?

My son Caleb, the one who was “7 and 3/4″ and whose Mom won’t eat donuts, even if he’s willing to buy them, was interviewed. His interview starts 21 minutes into the show.

Click here to see how you can get one

If it hasn’t happened to you yet, it probably will eventually. If you build a business online and are in the public eye, you may eventually be a victim of internet plagiarism. Today on Work at home Mom talk radio, Kelly McCausey spoke out about this problem.

It happened to me once. I found a website that had basically copied and pasted most of the copy on my Business Moms Expo homepage and made it her own. She was even planning a business expo identical to mine… albeit in another town. But that really wasn’t the problem. Anyone is free to plan anything they want to, but to copy, word for word, my website was plain wrong. Sadly, she wouldn’t make any changes to her site after I contacted her. But I’m not overly concerned. People who don’t do business with integrity, and follow the Golden Rule, don’t last long. Her website is no threat to my success.

Learn what you can do to help stop internet plagiarism by listening to the show: http://www.wahmtalkradio.com/

And if you’re brand new to the work at home mom community, please don’t be tempted to copy someone else’s website design, copy, or graphics. It will likely come back to bite you. If people find out that your stuff isn’t original, they won’t do business with you. You will have a guilty conscience and that will actually have the effect of chasing money away. Isn’t it better for you to attract customers to your message because they trust you and want to spend their money with you?

Carrie